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Top 15 cable program, or 76% ratings plummet?

Monday, January 29, 2007
Oh, ESPN; what won't you do when trying to knock the NHL down a peg (not that there are many pegs to knock out, anyway).

Readers of Kukla's Korner will recall last week when Paul put up some numbers concerning the All-Star Games ratings. The most positive point to be made? That VERSUS, and the ASG by association, was in the top 15 cable network for all ad-supported television. Not bad, right?

Don't tell that to ESPN, though. In this article released by the Associated Press (and then chosen as the pick of the litter for ESPN to post up on ESPN.com), no mention is made of that. In fact, the "fuzzy math" comparison of the All-Star Game to American Idol is made, despite the fact that as we all well know, Idol's home is FOX, which is not a cable channel and as such is in virtually every single household in the country that has a television.

Don't get me wrong, I'm not denying the ratings drop. But regardless, this is an almost dead-on example of trying to compare apples to oranges just to make something look bad. Though I guess in that case, it's more like comparing a fresh apple to a moldy apple.

Whatever. I got work to get ready for. Public transportation, hooooo!

Labels: , ,

2 Comments:
  • At 2:28 PM, Anonymous Anonymous said…

    You're bragging because it came in 15th place??? No, that is bad. It's horrible.

    No matter how you dissect the numbers, it was a complete embarrassment and a black eye for the league. They have to find a way to get back on ESPN.

     
  • At 7:42 PM, Blogger Michael said…

    Who in the world said I was bragging? Look several entries down where I even explicitly state that the NHL desperately needs to get some games on ESPN, whether or not they stay on VERSUS.

    My point was that this was ESPN looking for the negative at all turns, like they regularly have done when it comes to the NHL. I assure you, were there even just a game a year on ESPN 8 (The Ocho!), they'd be subtly sweeping any negativity under the rug.

    Even pre-lockout, the league's TV ratings overall were nothing special, but no one ever talked a lot about it due to league affiliation with ESPN.

     
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